In business, and in life, having influencers can help you leverage your network and put focus towards promotional work. Because of this, it is useful to make sure your relationships are well maintained. Always do something to add value as you may never know how important the favor returned could be.
Here are three important ways that you can maintain solid relationships:
1. Always catch up and find out how things are going.
As easy it is for time to fly its important to keep in touch. This is a gentle reminder that you’re still around and it also keeps you on the radar within the network. This doesn’t necessarily have to be just messages, a simple Facebook comment or tweet is sufficient as well.
2. Find out what they’re up to and offer help.
Given the rise of social media its not difficult to find out people’s interests, likes, or dislikes. This is a great tool to help you understand people better, so use it! You’ll get a good sense on hobbies, music, type of events, all sorts of stuff. This is not only great for keeping up with conversations, but offer insight when there’s common interests.
3. Find ways to network with them.
If there is someone you think the influencer should meet, then make the introduction. This comes across as a very good effort on your part if the influencer enjoys meeting new people. If you’re able to make an introduction that earns them new business or saves time, you’re demonstrating value.
Basim is a Toronto based entrepreneur with a passion for enterprise creation and social media.